Question 1

What combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine ranking?

Accepted Answer

A)   Dot-com
B)   Search engine
C)   Search engine ranking
D)   Search engine optimizationE) B) and C)
F) B) and D)

Question 2

Business-to-consumer applies to any business that sells its products or services directly to consumers online.

Accepted Answer

A) True 
 B)False

Question 3

Which of the following represents a brick-and-mortar business?

Accepted Answer

A)   The Gap
B)   Amazon
C)   Google
D)   T. J. MaxxE) A) and D)
F) A) and C)

Question 4

Transaction brokers process online sales transactions.

Accepted Answer

A) True 
 B)False

Question 5

Which of the below is not an ISP?

Accepted Answer

A)   Comcast
B)   Facebook
C)   Netzero
D)   EarthlinkE) B) and C)
F) A) and B)

Question 6

What generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call?

Accepted Answer

A)   Pay-per-click
B)   Pay-per-call
C)   Pay-per-conversion
D)   All of theseE) All of the above
F) C) and D)

Question 7

Real-time communication occurs when a system updates information at the same rate it receives it.

Accepted Answer

A) True 
 B)False

Question 8

What generates revenue each time a user clicks on a link to a retailer's website?

Accepted Answer

A)   Pay-per-click
B)   Pay-per-call
C)   Pay-per-conversion
D)   All of theseE) A) and B)
F) C) and D)

Question 9

The Internet uses such strong security technologies that ensuring consumer protection is not a challenge for ebusinesses.

Accepted Answer

A) True 
 B)False

Question 10

Which type of ebusiness model best describes Apple?

Accepted Answer

A)   Pure-play
B)   Brick-and-mortar
C)   Click-and-mortar
D)   VirtualE) B) and C)
F) All of the above

Question 11

What are the four challenges facing ebusinesses outlined in the text?

Accepted Answer

A)   Identifying limited market segments, managing consumer trust, ensuring consumer protection, and improving information content.
B)   Decreasing costs, increasing convenience, identifying limited market segments, and adhering to taxation rules.
C)   Identifying limited market segments, managing consumer trust, ensuring consumer protection, and adhering to taxation rules.
D)   Differs depending on the industry where the business operates.E) None of the above
F) C) and D)

Question 12

Dot-com was the original term for a company operating on the Internet.

Accepted Answer

A) True 
 B)False

Question 13

A business model is a plan that details how a company creates, delivers, and generates revenues.

Accepted Answer

A) True 
 B)False

Question 14

What is a business that operates in a physical store without an Internet presence?

Accepted Answer

A)   Brick-and-mortar business
B)   Click-and-mortar business
C)   Virtual business
D)   Pure-play businessE) All of the above
F) C) and D)

Question 15

What occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave?

Accepted Answer

A)   Ecommerce model
B)   Eshop sale
C)   Paradigm shift
D)   Web 1.0E) A) and C)
F) A) and D)

Question 16

All of the following are forms of ebusiness except ________.

Accepted Answer

A)   subscription fee
B)   content provider
C)   infomediaries
D)   online marketplaceE) C) and D)
F) B) and D)

Question 17

Managing consumer trust is not a challenge for ebusiness participants as the Internet has numerous security technologies in place to completely protect consumers and their online transactions.

Accepted Answer

A) True 
 B)False

Question 18

What is the primary business advantage of using email?

Accepted Answer

A)   Increasing the speed of order entry.
B)   Providing the ability to inform and communicate with many people simultaneously, immediately, and with ease.
C)   Providing the ability to have friends all over the globe.
D)   Increasing the number of computers required in an office.E) C) and D)
F) A) and C)

Question 19

Which type of ebusiness model is Amazon using?

Accepted Answer

A)   Pure-play
B)   Brick-and-mortar
C)   Click-and-mortar
D)   Content providerE) C) and D)
F) All of the above

Question 20

An Internet service provider (ISP) is a company that provides access to the Internet for a monthly fee.

Accepted Answer

A) True 
 B)False

Exam 14: Ebusiness

What is the primary business advantage of using email?

Correct AnswerverifiedShow Answer

Business-to-consumer applies to any business that sells its products or services directly to consumers online.

Correct AnswerverifiedShow Answer

What is a business that operates in a physical store without an Internet presence?

Correct AnswerverifiedShow Answer

What are the four challenges facing ebusinesses outlined in the text?

Correct AnswerverifiedShow Answer

Which type of ebusiness model is Amazon using?

Correct AnswerverifiedShow Answer

Dot-com was the original term for a company operating on the Internet.

Correct AnswerverifiedShow Answer

Transaction brokers process online sales transactions.

Correct AnswerverifiedShow Answer

What occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave?

Correct AnswerverifiedShow Answer

Which of the below is not an ISP?

Correct AnswerverifiedShow Answer

All of the following are forms of ebusiness except ________.

Correct AnswerverifiedShow Answer

Which of the following represents a brick-and-mortar business?

Correct AnswerverifiedShow Answer

What generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call?

Correct AnswerverifiedShow Answer

The Internet uses such strong security technologies that ensuring consumer protection is not a challenge for ebusinesses.

Correct AnswerverifiedShow Answer

An Internet service provider (ISP) is a company that provides access to the Internet for a monthly fee.

Correct AnswerverifiedShow Answer

Managing consumer trust is not a challenge for ebusiness participants as the Internet has numerous security technologies in place to completely protect consumers and their online transactions.

Correct AnswerverifiedShow Answer

Real-time communication occurs when a system updates information at the same rate it receives it.

Correct AnswerverifiedShow Answer

A business model is a plan that details how a company creates, delivers, and generates revenues.

Correct AnswerverifiedShow Answer

What combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine ranking?

Correct AnswerverifiedShow Answer

Which type of ebusiness model best describes Apple?

Correct AnswerverifiedShow Answer

What generates revenue each time a user clicks on a link to a retailer's website?

Correct AnswerverifiedShow Answer

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