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Eric Eberly holds an executive position at Parker Industries. He has designed and implemented a system to collect, maintain, and share information across the many departments of Parker Industries. He's also instilled an updating protocol requiring department heads to keep the system up-to-date. Based on this description, what position does Eric hold?


A) Chief information officer (CIO) .
B) Chief security officer (CSO) .
C) Chief data officer (CDO) .
D) Chief knowledge officer (CKO) .

E) A) and B)
F) A) and C)

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The challenge that companies today sometimes have is that they are departmentalized and act independently of each other. One solution that can help a company work ________ includes management information systems.


A) Variables.
B) Human resource data.
C) Interdepartmentally.
D) Resource information systems.

E) B) and C)
F) A) and B)

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What uses techniques that create models indicating the best decision to make or course of action to take?


A) Business analytics.
B) Descriptive analytics.
C) Prescriptive analytics.
D) Predictive analytics.

E) A) and C)
F) All of the above

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The banking industry has implemented several competitive advantages including ATM's, online bill pay services, and electronic statements. Of course, these competitive advantages were quickly duplicated by any competitor that wanted to remain in the banking industry. These were all examples of ________ competitive advantages.


A) Acquiring new technology products and services
B) Hiring new employees
C) Reducing expenses
D) Gaining invaluable feedback from customers

E) All of the above
F) None of the above

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Predictive analytics use techniques that extract information from data and use it to predict future trends and identify behavioral patterns.

A) True
B) False

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The sales department needs to rely on information from operations to understand ________.


A) Inventory.
B) Customer orders.
C) Demand forecasts.
D) All of the above.

E) B) and C)
F) A) and C)

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The process of gathering information about the competitive environment, including competitors' plans, activities, and products, to improve a company's ability to succeed is the definition of ________.


A) Feedback.
B) Information.
C) Competitive intelligence.
D) Data.

E) None of the above
F) B) and D)

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The actual hamburger is included in which category of making a hamburger?


A) Input
B) Process
C) Output
D) All of the above

E) A) and C)
F) B) and D)

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Which of the following is not a technology company but used technology to revamp the business process of selling books?


A) Netflix.
B) Dell.
C) Zappos.
D) Amazon.

E) B) and C)
F) A) and B)

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Big data is a collection of large complex data sets, including structured and unstructured, which cannot be analyzed using traditional database methods and tools.

A) True
B) False

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If you were thinking about a washing machine as a system which of the following represents the process?


A) The dirty clothes, water, and detergent.
B) The clean clothes.
C) The wash and rinse cycle.
D) The light indicating that the washer is off balance and has stopped.

E) B) and C)
F) A) and C)

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Explain why competitive advantages are temporary.

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A competitive advantage is a feature of ...

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A ________ features a product or service on which customers place a greater value than they do on similar offerings from competitors.


A) Competitive advantage
B) Competitor advantage
C) Power advantage
D) First mover advantage

E) B) and D)
F) B) and C)

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Structured data extracts information from data and uses it to predict future trends and identify behavioral patterns.

A) True
B) False

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Knowledge facilitators reside within the minds of members, customers, and colleagues and include physical structures and recorded media.

A) True
B) False

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Which of the following describes a stakeholder?


A) A leadership plan that achieves a specific set of goals or objectives.
B) A feature of a product or service on which customers place a greater value.
C) A person or group that has an interest or concern in an organization.
D) Information about a competitive environment.

E) B) and D)
F) A) and C)

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Which of the following includes the roles and responsibilities of the CPO?


A) Ensuring the speed, accuracy, availability, and reliability of the MIS.
B) Ensuring the ethical and legal use of information within a company.
C) Ensuring the security of business systems and developing strategies and safeguards against attacks by hackers and viruses.
D) Ensuring that MIS strategically aligns with business goals and objectives.

E) A) and B)
F) A) and C)

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In a SWOT analysis, opportunities and threats originate ________ an organization.


A) Inside (internally) .
B) Outside (externally) .
C) Both Inside (internally) and Outside (externally) .
D) None of the above.

E) A) and D)
F) B) and C)

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When applying Porter's three generic strategies, Tiffany & Co. has a competitive scope and cost strategy that is ________.


A) Broad market - high cost strategy.
B) Narrow market - low cost strategy.
C) Narrow market - high cost strategy.
D) Broad market - low cost strategy.

E) C) and D)
F) All of the above

Correct Answer

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The lettuce, tomatoes, patty, bun, and ketchup are included in which category of making a hamburger?


A) Input
B) Process
C) Output
D) All of the above

E) A) and B)
F) C) and D)

Correct Answer

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