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Mobile banking and mobile sales are both a part of the emerging mbusiness.

A) True
B) False

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Describe Web 3.0 and the next generation of online business.

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Web 3.0 is based on "intelligent" web ap...

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Internet marketers must develop ___________ to build strong relationships with customers to ensure loyalty.


A) Consumer trust
B) Consumer testimonials
C) Consumer segmentation
D) Market segmentation

E) A) and B)
F) None of the above

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What is the practice of buying a domain name and not using the web page but waiting to profit from the trademark?


A) Domain or cyber squatting
B) Branding domain
C) Cybermediation
D) Paradigm shift or domain shift

E) None of the above
F) All of the above

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Which of the following is challenge of sustaining technology?


A) Provides a cheaper product for current customers
B) Provides a product that does not meet existing customer's future needs
C) Provides a better product for current customers
D) Provides a faster product for current customers

E) None of the above
F) A) and D)

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What is the Internet protocol web browsers use to request and display web pages using universal resource locators?


A) Hypertext markup language (HTML)
B) URL
C) Hypertext transport protocol (HTTP)
D) DARPA

E) A) and B)
F) A) and C)

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Which of the following is not a characteristic of Business 2.0?


A) Knowledge management
B) Collaboration system
C) Web browser
D) Explicit knowledge

E) A) and B)
F) A) and D)

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What is a well-planned strategy that ensures the search and navigation functions are easy to use and user-friendly on a website?


A) Blog
B) Taxonomy
C) Email
D) Podcast

E) B) and C)
F) A) and B)

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What is software whose source code is available free for any third party to review and modify?


A) Free source
B) Open source
C) Code source
D) Network source

E) B) and C)
F) A) and C)

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What is the difference between a business model and an ebusiness model?


A) A business model details how a company creates, delivers, and generates revenue; an ebusiness model does all of the same, except on the Internet.
B) A business model and an ebusiness model are identical.
C) A business model and an ebusiness model are complete opposites
D) An ebusiness model details how a company creates, delivers, and generates revenue; a business model does all the same, except on the Internet.

E) All of the above
F) None of the above

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Which of the following is not an example of a social bookmarking website?


A) Facebook
B) StumbleUpon
C) Del.icio.us
D) All of these

E) B) and C)
F) A) and D)

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Information __________ refers to the depth and breadth of details contained in a piece of textual, graphic, audio, or video information.

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Social tagging describes the collaborative activity of marking shared online content with keywords or tags as a way to ______________.


A) Organize it for future navigation
B) Organize it for future filtering
C) Organize it for future search
D) All of these

E) B) and C)
F) All of the above

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Which of the following is not a reason for the explosive growth of the WWW?


A) Basic web pages are easy to create and extremely flexible.
B) The microcomputer revolution made it possible for an average person to own a computer.
C) Digital Darwinism.
D) The speed, convenience, and low cost of email.

E) B) and D)
F) A) and B)

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What are agents, software, or businesses that provide a trading infrastructure to bring buyers and sellers together?


A) Intermediaries
B) Disintermediation
C) Reintermediation
D) Cybermediation

E) A) and B)
F) A) and C)

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For the past 20 years, Perry has been an owner of several Coldwell Banker Real Estate franchises.To increase business Perry spends a great deal of money marketing and advertising his businesses online.Perry decides he would like to move beyond just marketing and create an actual ebusiness that acts like a search engine but only focuses on the real estate industry.The main revenue source for this Perry's ebusiness will be a charge of $50 a month for each property that is listed on the website.What is the primary revenue model for Perry's new business?


A) License fees
B) Advertising fees
C) Subscription fees
D) All of these

E) A) and B)
F) All of the above

Correct Answer

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A company can reduce its costs using ebusiness to change its business processes.Which of the following represents an example of a company reducing its costs through ebusiness?


A) Creating an online travel reservation
B) Ordering a product online
C) Purchasing a book online and picking it up in the store
D) Researching products to find the lowest price and visiting the store to purchase the item

E) B) and C)
F) A) and D)

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Which of the following is a challenge facing an ebusiness?


A) Improving information content
B) Increasing convenience
C) Decreasing costs
D) Increasing liabilities

E) B) and D)
F) None of the above

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What occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave?


A) Ecommerce model
B) Eshop sale
C) Paradigm shift
D) Web 1.0

E) A) and C)
F) A) and B)

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What is a service that enables instant or real-time communication between people?


A) URL
B) IMing
C) Tacit knowledge
D) Elicit knowledge

E) B) and C)
F) None of the above

Correct Answer

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